Client: National Film Development Corporation (NFDC)
The first three-day International Film Festival for Persons with Disability (IFFPD) was organised by Social Justice and Empowerment Ministry on December 1, 2016 in which 40 films was screened based on different categories of disabilities. We had designed the identity and branding for the first edition.
Here is a peek into the re-imagined, rebranded 2nd edition of the same festival, giving it a makeover with the word ability rather than disability. We have retained the paper plane for this edition and have injected more meaning into the paper plane bringing positivity into focus. We worked with colours in pastels and have worked with layers of communication all revolving around the paper plane. The logo was also redesigned accordingly.